We are a digital marketing solutions provider that helps you to get more traffic, generate more leads and achieve your business goals in time. Our services include strategic representation of your product and services that attract more customers. With our years of experience and a skilled team, we can run successful marketing campaigns to bring more customers and capitalize these visits into sales.
We are an Online Marketing Solutions Company that digitally socialize your business over the internet to create a presence of your online brand. From social media likelihood to search engine rankings, we make you loud and out, everywhere! Our service array includes broad categories.
Whether you want to create a good reputation for your brand or want to show your expertise to the internet world, we facilitate you in every way. We execute all sorts of marketing practices, from email marketing to digital advertising. In our digital marketing services, we also include optimization of your website and user-friendly aspects of it.
Search Engine Optimization (SEO).
This is the process of optimizing your website to “rank” higher in search engine results pages, thereby increasing the amount of organic (or free) traffic your website receives. The channels that benefit from SEO include websites, blogs, and infographics.These include: On page SEO, Off page SEO, Technical SEO.
This term denotes the creation and promotion of content assets for the purpose of generating brand awareness, traffic growth, lead generation, and customers. The channels that can play a part in your content marketing strategy include: Blog posts, Ebooks and whitepapers, Infographics
Social Media Marketing
This practice promotes your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business. The channels you can use in social media marketing include: Facebook, Twitter, LinkedIn, Instagram, Snapchat, Pinterest.
Google Ads – Pay Per Click (PPC)
PPC is a method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google Ads, which allows you to pay for top slots on Google’s search engine results pages at a price “per click” of the links you place. Other channels where you can use PPC include: Paid ads on Facebook, Twitter Ads campaigns, Sponsored Messages on LinkedIn.
This is a type of performance-based advertising where you receive commission for promoting someone else’s products or services on your website. Affiliate marketing channels include: Hosting video ads through the YouTube Partner Program.
Native advertising refers to advertisements that are primarily content-led and featured on a platform alongside other, non-paid content. BuzzFeed-sponsored posts are a good example, but many people also consider social media advertising to be “native” — Facebook advertising and Instagram advertising, for example.
Marketing automation refers to the software that serves to automate your basic marketing operations. Many marketing departments can automate repetitive tasks they would otherwise do manually, such as: Email newsletters, Social media post scheduling, Lead-nurturing workflows, Campaign tracking and reporting.
Companies use email marketing as a way of communicating with their audiences. Email is often used to promote content, discounts, and events, as well as to direct people toward the business’s website. The types of emails you might send in an email marketing campaign
Blog subscription newsletters.
Follow-up emails to website visitors who downloaded something.
Customer welcome emails.
Holiday promotions to loyalty program members.
Tips or similar series of emails for customer nurturing.
Online PR is the practice of securing earned online coverage with digital publications, blogs, and other content-based websites. It’s much like traditional PR, but in the online space. The channels you can use to maximize your PR efforts include: Reporter outreach via social media, Engaging online reviews of your company, Engaging comments on your personal website or blog.
Inbound marketing refers to a marketing methodology wherein you attract, engage, and delight customers at every stage of the buyer’s journey. You can use every digital marketing tactic listed above, throughout an inbound marketing strategy, to create a customer experience that works with the customer, not against them. Here are some classic examples of inbound marketing versus traditional marketing: Blogging vs. pop-up ads, Video marketing vs. commercial advertising, Email contact lists vs. email spam.
Internet Marketing Services is not just having an attractive website or doing Search Engine Optimization.Winning with online marketing requires to know the landscape, including who are top competitors are and how we compare across the web. How you market your product compared to your competitors will determine how you perform online (we’re talking getting leads and sales from potential customers). Ultimately, the growth of the company depends on how to stack up and what opportunities are available to close any gaps and get ahead. The first step is understanding the landscape, and that starts with a digital competitive analysis.
Prafull is a pleasure to work with, he is well spoken and professional. His technical abilities are diverse and I have yet to bring a project to his team that was not completed above my expectations. If you are looking for a web development firm with great service and an affordable price, contact Prafull at SpecScale.
I have been working with Prafull from SpecScale Technology for six months now.I can say that it is an honor for me to work with him. He is an honest and decent person (these are the two qualities that are most important to me from a human being). Beyond that he is kind, patient, very available (I do not know when he sleeps).He is very familiar with the Suite CRM and brings each project its own ideas on how to improve and enhance the user experience.I highly recommend working with him (as long as it does not come at the expense of my time).Definitely 5 stars